According to this article at Time, McDonalds is lobbying dictionary companies to redefine the term “McJob” because it reflects poorly on the company.
I think it is a great idea. Perhaps we can redefine other terms that reflect poorly on the US to better improve our image.
For example, we could redefine “unconstitutional” to mean something that inspires a happy warm happy feeling. That would solve a lot of problems. For example the sentence: “The White House policies toward enemy combatants is unconstitutional.” has a much more pleasant meaning, and would change the nature of the discussions happening today.
I’m sure there are other terms that would benefit from redefinition. Perhaps “sarcasm” is a good candidate.


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